Nike Women’s Half Marathon 2015

Running in San Francisco


This past weekend over 20,000 women conquered the hills of San Francisco for the Nike Women’s Half Marathon. We cheered on many of our friends who were participating in the race, espIMG_2411ecially our staff members and all of our training group participants who we have been coaching since this Summer. When it finally came to race day, everyone was feeling strong and motivated. It was a much anticipated morning and a finish to be very proud of.

Last Sunday was a beautiful day in the city, not a cloud in the sky nor fog to hinder the breathtaking views along the course. Before sunrise, race participants filed onto the starting line alongside Union Square where the race commenced up Post Street.

As the minutes ticked on towards the 6:30am start time, music and cheers exhilarated the crowd. Once the starting pistol fired, thousands raced out of Downtown to begin the course througIMG_2358h the Tenderloin and on towards the Richmond. At every corner, a singing choir, drummers, San Francisco residents and volunteers were awaiting to cheer on the massive group as they scaled Golden Gate Park out towards the Avenues.

The natural lighting was especially beautiful. As the sun rose, the pink hues of the sky illuminated the neighborhood as the group swept through the rolling hills of the Richmond on towards the Presidio. Neighborhood residents woke up early in the morning to watch the event and to support all the runners before they conquered the hardest part, Lincoln hill.

The tenth mile is the most infamous of the most receIMG_2349nt Nike Women’s Half Marathon course. Many dread the tenth mile, but it was definitely the most dense in cheerleaders. Music blasting, inspiring posters, and hundreds of enthused spectators helped everyone conquer what they have all been training for. IMG_2347Lincoln is a steep and lengthy hill, that winds all the way up to a gorgeous view of famous San Francisco landmark, the Golden Gate Bridge. As opposed to previous years, the fog did not obstruct the inspiring view up ahead that encouraged each participant to power through.


Our staff members conquering the Nike Women’s Half Marathon.

After Lincoln, it’s all downhill for the eleventh mile that leads out to a fast and flat finish through Crissy Fields and onto the Marina Green. The morning sun illuminates the city skyline as you wind your way past the Warming Hut and out along the Bay. The finish through the large expanse of Marina Boulevard allows for a huge crowd to meet you at the finish line. The cheers and excitement lift you through the very last part of the course and before you know it, you’re passing right through the finisher’s shoot on towards the chocolate milk and foil blankets leading you to your much deserved medal, the coveted Tiffany’s necklace! There’s really nothing like a little blue box to congratulate you at the end of your run.

IMG_2343The Nike Women’s Half Marathon is a special race, bringing women from all over the country, even all over the world, to experience the beautiful landscape of our city and to finally conquer what they have spent months training for. It’s an empowering experience bringing elite athletes, habitual racers, new runners and walkers all in one space to cheer each other on. As a participant, you feel truly celebrated and even among the thousands of others in the race, very special! Congratulations to everyone who crossed the finish line last week, it is a great achievement to be greatly proud of. We hope to experience it all again with you next year!


Fleet Feet Sports San Francisco SOMA Grand Opening Party

Store Events


This past weekend was definitely one to remember! The Nike Women’s Half Marathon was held in San Francisco Sunday morning andp1570959188-4 on top of that, Friday was the Grand Opening of our new Fleet Feet Sports SOMA location on 4th and Mission Street.

To celebrate these big events, our new store held quite the celebration! Our 4,500 sq/ft store held vendors of the brands we proudly carry, our training program participants, beloved customers who have supported us throughout the years, our hardworking staff, friends, familyp1570961193-4 and even professional athlete Jordan Hasay! Instead of the usual running outfit, everyone was dressed to the nines with hors d’oeuvres & champagne in hand.

As guests filed through the revolving doors they were greeted with a Nike canvas tote bag and a custom Fleet Feet Sports San Francisco shirt. The celebratory atmosphere was ignited by DJ Ken Fusion and a photo booth corner where guests could pose in their cool Nike kicks. As everyone filed in and got the full tour of the new store, owner Brett took the stage and dedicated a toast to everyone who helped with the development of Fleet Feet Sports SOMA. After raising our special editp1570899618-4ion Nike Women’s champagne glasses to the toast, mingling, dancing and eating continued!

The new space is decked out with all your running amenities. As you approach the register, you are welcomed with a beautiful map of San Francisco on a background of chalk board paint where all of our future running events and courses will be displayed! We now have four fitting rooms and an entire section dedicated tp1570903380-4o sports bras and running accessories, including massage tools, nutrition and insoles for your shoes. You can also find lockers in this section where anyone can store their gear safely as they run around the city during store hours. We have an expansive floor filled with various apparel including Under Armour, Nike, Oiselle and Patagonia. Last but certainly not least…the heart of our store…the shoe auditorium! Each shoe is displayed on our beautifully constructed shoe wall where customers can ogle at all of the options.

San Francisco is filled with an enthusiastic running community and we are so excited to be able to spread our love of running to the heart of the city. We have been anticipating the opening of this new location and cannot wait for you to come on by. Stop by the store to chat about all your running needs and keep up to date with all of our events so you can run with us!

Meet the Crew: Adam

Who Are We?

adamThis time around we met up with Adam, our accessory buyer as well as our Under Armour Brand Ambassador here at the store. Adam has been working at Fleet Feet San Francisco for a little over a year now and has a great passion for running. He is currently also one of the coaches for our Nike Women’s Half Marathon Program and a former team member of University of San Francisco’s track and cross country team. Come by the store and say hello!

1. What is your favorite running route in the city?
Out of the various routes in the city that I enjoy, my favorite is the “Lands-End Loop.” It starts at University of San Francisco then cruises down to the beach via canopied trails in Golden Gate Park, passes the Sutro Bath Ruins, ventures through Lands End where you can catch a glimpse of the Golden Gate Bridge, climbs through the secluded Presidio and returns to city blocks that all make an 11-mile loop. IMG_1997This path allows me to start downhill through familiar trails, to see the beach on a flat stretch and then climb up hills along a range of cliffs. It’s a tour of the city with both easy and challenging options.
2. What is your current/favorite running shoe?
I typically enjoy a Mizuno Wave Rider but right now my current favorite pair are the Nike Lunartempos. Both Nike and Mizuno offer me a lightweight feel with just a bit of cushioning for a springy stride. I’ve found good success in the LunarTempo and have been able to put a surprisingly high number of miles into each pair I’ve had.
adam23. Are you training for anything at the moment?
Currently, I’m not training for anything major, but I run consistently in case a certain race catches my eye. I may end up doing a race or two during the holiday season. I typically enjoy sticking to a 5k, 8k or 10k on the roads for a race situation as opposed to half or full marathons. I also help out with our shop’s Nike Women’s Half-Marathon training crew, so I guess you could say I’m training to help this large group achieve their goals and have fun along the way!
4. What got you in to running?
I ran my first road race when I was five years old in my hometown of Redondo Beach, California. Since then I’ve always enjoyed being active and testing my limits with how fast I could go. When I was in elementary school, running events were held every week. Students could rack up miles on the track and every accumulated 25 miles we would get rewarded with prizes. This harvested a competitive edge amongst me and my friends which carried into middle-school, high-school and even college where I continued to run competitively while building strong relationships with teammates and coaches. I really enjoy the skill sets and strengths that running can teach people.

5. What is your favorite restaurant in the city, why?


Adam after a long day’s work.

My favorite spot is Umami in The Marina (not to be mistaken with Umami Burger). It’s hard to choose as I’ve got so many places I’d love to share here, but for me Umami has overall the top food items and vibes I enjoy. It can be a busy spot but for good reason as they have some of the best ribs I’ve ever had, incredible sushi rolls and they mix some smooth cocktails as well. It’s worth the trip if you haven’t been.
6. What is your favorite thing to do on your day off?

On my days off I find myself running, playing soccer, exploring new music selections and exploring San Francisco with friends. I enjoy being around people and soaking up the sun at a park if the weather permits. I also try to stay productive and get some chores done around the house.

NWSF Last Hill Run

Training Programs


Last week, our Nike Women’s Half Marathon Training Group conquered their last hill workout before the big day! The team has been training since the beginning of this summer and have made a ton of progress. For the last hill workout, our coaches led the team to the infamous Lyon Street Steps. The challenge was to get in as many repeats up the staircase in 30 minutes!! It was a challenge, but a challenged that was surely conquered with upcoming race in mind.   nwsf

For all the competitors that ran the race last year, they know the Lincoln hill near the Presidio is the one to train for. This weekend race is much anticipated and our coaches are proud to say that our ladies are ready to cross the finish line. Good luck to everyone running the Nike Women’s Half Marathon and we’ll see you when it’s all over!

2015 Shake Out Run

Store Events

We are so excited to celebrate the Grand Opening of our new store location. We have been preparing for many many months now and definitely have grown as a team! Along with the excitement of our new additional store location, the 2015 Nike Women’s Half Marathon is taking place this weekend. Our training program has been preparing this whole season and the big race is finally approaching.

We have a lot to celebrate.


So in honor of this huge weekend, we are holding a Shake Out Run to invite the public to join in on the party! Here you will be with able to join other Bay Area runners and take advantage of all the new perks our SOMA location has to offer.


If you are signed up for the race this weekend, you are able to meet with our training program coaches to hear all exclusive insider details about what is to be expected.

If you are here just to visit the store, free bags of Philz Coffee Beans and a chance to meet new running buddies will be awaiting.

In any case, you will be able to see the new store that is three times the size of our Chestnut Street location!! New product is up like Under Armour and Oiselle apparel, we have lockers for people to store their things after work when they want to go for an evening run and an interactive map where you can share your favorite running routes around the city.


The event is free and open to the public. All you need to do is RSVP at the link. Along with this, is a complimentary bag of specialized Philz coffee beans.